Volume 5 - Issue 1
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Cover and Author Indexing Book |
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University Incubators in Algeria : Catalysts for Entrepreneurial Innovation and Challenges of Ecosystem Transformation |
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The Key Role of Managerial Capabilities in AI Adoption: The Case of Companies Operating in Tunisia |
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Operational Efficiency in the Pharmaceutical Supply Chain: Evaluation of Key Inventory Management Indicators |
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The Effect of Digital Marketing Tools on the Marketing Performance of Tunisian Companies: The Mediating Role of Digital Marketing Capabilities |
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The Pharmakon of out of stock leading to brand loyalty |
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Opportunity Identification among Tunisian Micro-Entrepreneurs: Differential Effects of Human and Social Capital |
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Skills, human capital and well-being: interdependent levers for organizational innovation |
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Students’ Use of Social networks for Academic Purposes in Moroccan Higher Education |
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Determinants of Entrepreneurial Opportunity Formation in Tunisia: A Comparative Analysis of Discovery and Creation Logics |
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Determinants of Micro-Entrepreneurs’ Financial Success in Tunisia: Evidence from PLS-SEM and a Multi-Capital Framework |
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The Human Factor in Last-Mile Logistics in Morocco: The Impact of Delivery Drivers’ Stress and Well-Being on Customer Loyalty |
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A LOPA-based Approach To Risk Assessment and Management |
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The Dark Side of AI-Generated Content: Deepfakes and Consumer Brand Hate |
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