Relationship Between Digital Transformation and Sustainable Competitive Advantage: a Moderated Mediation Model among Banking and Insurance Institutions
Belgacem Bchini
10.051103/PBS.251226701 |
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Distributed Leadership and Exploratory Innovation in Tunisian Industrial Firms: The Mediating Role of Knowledge Sharing and Cognitive Social Capital
Belgacem Bchini
10.051103/PBS.251226702 |
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Cloud ERP and Financial Performance of SMEs: Strategic Alignment as a Lever for Success
Asmae BROUKSY, Miloudi KOBIYH
10.051103/PBS.251226703 |
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Skills, knowledge, and well-being: Levers for organizational innovation
Chaimae QNAIS, Malika AKIOUD
10.051103/PBS.251226704 |
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Artificial Intelligence Applications in Human Resource Management in Morocco: A PRISMAGuided Systematic Review (2021–2024)
Nabila Elboukhari, Mounia Filali
10.051103/PBS.251226705 |
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Renewable energy and social entrepreneurship: a sustainable future for morocco
EL KARMAOUI Fatima Zahra, EL BALAIDI EL Ouali, EL HAMMOUMI Ahmed
10.051103/PBS.251226706
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The Adoption of Boti Application in Moroccan Education: Institutional Staff’s Attitudes
Mohammed Abakkali, Maryam EL Moudden, Fatima Anaam
10.051103/PBS.251226707 |
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AI for Personalized Marketing: Perception and Influence on Purchasing Behavior in Morocco
Kazmane Kaoutar, Baaddi Mohammed
10.051103/PBS.251226708 |
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Influence du partage des avis d’expérience des clients en ligne sur la décision d’achat des consommateurs
Anouar Abdessamad, Ranya Maatallah, Islam Azzouzi, Khatori Youssef
10.051103/PBS.251226709 |
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Intelligence artificielle au Maghreb : une étude comparative des modèles d'adoption marocain et tunisien
Sarah MAKRAZ , Wadi TAHRI
10.051103/PBS.251226710 |
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Vers un nouveau paradigme du contrôle de gestion: de l'IA assistante à l'IA autonome supervisée par l'humain - Revue de littérature et analyse bibliométrique
Ghita Sebban, Karim Charaf
10.051103/PBS.251226711 |
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