The applicability of marketing to the conditions of African countries
Abdelouahid KOUCHIH

Inbound open innovation in SMEs: towards a new conceptualization to explore openness behaviour and motivations in the Tunisian manufacturing sector
Hajer Chabbouh, Younès Boujelbène

The Effect of Content Marketing on Consumer Behavior: The Case of the "SAMSUNG" Brand
Emna Trabelsi, Bahira Ghfira

Decision making approaches for the strategic human resources selection problem: A Novel fuzzy approaches hybrid multi-criteria
Lamjed Souidi, Younes Boujelbene

The relationship between ISO 9001 certification and financial performance
Benfredj Amany, Boudabbous Sami

Insights into Networks of Potential and Emerging Tunisian Entrepreneurs: An Overview
Faten Fekih Ahmed, Lotfi Belkacem